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Barrhead SEO

Barrhead SEO

Facebook
Twitter

Twitter


Your twitter profile can be optimised as well and can potentially rank on page 1, along side your website. When we achieve this one of your competitors will no longer be on page 1.

They will have to live on page 2. You know yourself when you are searching for something, we do not tend to look on page 2.



Social Media

Social Media Management


There are many social media management companies out there but some of them are just trading their time for your money. They create posts for you so that when visitors arrive they can interact with it, but you could do that yourself. There is a lot of talk about optimising your website but when did you hear about optimising content on Social media sites. The truth is that if you really knew how to optimise a website, you would also know how to optimise any content that you own and have access to create and edit. Sure some SEO is done with coding but other SEO is done purely by creating content in a certain way. We create content in a way that Google approves of and as a result we can often rank content that appears on the biggest and best Social media websites. In case we need to say it again. Every time one of our pieces of content ranks on page 1 the business website of a real business in that niche drops off the first page. If we do that multiple times that means that we have the potential to remove some or sometimes all of your competition. Can you imagine the effect on your business this would have if you dominated the search results for your niche and most of your competitors disappeared from the first page, leaving them hidden from view to almost all searchers. You would certainly get more enquiries and more customers than you are doing now, especially if you are not currently ranking on page 1. This could totally change the fortunes of your business. Totally owning your niche, in terms of the first page of Google is the most powerful result in digital marketing.


Facebook


When you create content on your Facebook page, many people do not realise that if done correctly It can rank on page one for the same keywords as your website. Google will usually only rank one Facebook page, occasionally 2, So it is very important to optimise your Facebook page and a facebook post, so that it ranks on page 1. It is more exposure for your business but one of your competitors will fall onto page 2.


Other Social Media


We know the best social media sites that Google trusts to create content that will potentially rank on page 1. and give social signals that boost your website's reputation in Google's eyes. We find that creating content on trusted domains that is optimised for local keywords, can usually rank on page 1 quite easily. Google is quite happy to rank content on these trusted domains. Itis not as if the content is all on the same domain, but it is about your business and linking powerfully to it.

Social Media

Social signals

In addition to ranking your social media content on the search engine results page for your local niche, Google is also looking for social signals. We have seen SEO professionals make school boy / girl errors with this. We have seen marketing websites that have a facebook page, still not have any social signals. We understand why, we understand the difference, we understand how social media needs to link up with your website. When we first do the initial report on your website and your competitors website, we are able to see how many social signals your website and theirs have. There's no substitute for research because then and only then do we know what we have to do to get more social signals than your leading competitors. So if you are considering taking on a social media management company to manage your Facebook  and twitter activity here are some good questions to ask them

Can you rank my social media content on page 1 of Google for the same search terms as your website?

Can you increase my social signals?

For some of these social media professionals these questions will blow their mind.

Content Creation


Every piece of content that we  create is done to Google's recommendations. Google have stated that  they wish to reward websites that create high quality content, on trusted domains, that is keyword specific and that people engage with. When we start to work with you, we will identify pages that have a small amount of text, and ask that you write some more. This will help Google to see your site as high quality. We will ensure that your pages are written about subjects that people would be searching for and that the keywords are in all the places that Google expects them to be in. We will structure your pages so that there will be opportunities for the visitor to engage with the website. If your website ranks on the first page Google will see your website as a trusted domain in that local niche.

Creating content on the most trusted domains, wherever it is possible to create content, will give you a head start on ranking multiple pieces of unique content on the first page that is about your business and linking to it. Linking to your website from trusted domains that also rank on page 1 for the same keywords give a much more powerful boost than thousands of low quality backlinks. Every time we rank a piece of content on the first page of Google one of your competitors websites falls off the first page. Our guarantee is that you will end up with more listings on the first page than all your competitors put together, but we will keep creating content within the time frame to try to get all listings on the first page of your niche being about you and linking to your website.  There are many of these trusted domains, and while there are certain key websites that we can target first, if we find there are still competitors of yours on the first page we can always use websites that are not always included but are always there to fall back on. We do guarantee that your business will dominate the first page. There will be more listings on the first page of the search results that for all your competitors put together. They say being onpage 1 of Google for your primary keywords can bring in more enquirers and more customers, so imagine what effect it might have if we made some of your competitors disappear. Check back around the first of July to see how high we have been able to rank this website. The results are a little unstable at the moment and there are even 2 competitor's sites ranking but that should change when I have finished building all the content, not just on the website but on the other trusted domains as well. Some SEOs say that it takes about 18 months to rank a website on the first page of Google, Well, this website is on the first page after a couple of weeks, and I still have a lot of work to do. SEO is very labour intensive but we are finding that we can achieve incredible results just by following what Google says to do. I recommend that you read every page on this website, so that you can understand why this strategy works. The results arethere to see, it really is easy for us to rank not only a business' website but also lots of other unique content on various trusted domains so that we take over the first page and some if not all of your competitors will end up hidden away on page 2. So that you will have the domain to yourself.

Social Media

Directories

Many people understand that directories are good for SEO purposes, but they do not understand why.

In fact because they are a place where you can create and edit content, and because some of them are trusted domains, it is actually very easy to rank them on the first page of Google. When high quality content is created on a trusted domain that is specific to a specific keyword, and people engage with it, and it subsequentially ranks on the first page, the boost that it can give to your website is phenominal. The boost will be likely be better than thousands of poor quality links. This means that the content created on these trusted domains will usually outrank the websites of most other businesses in that particular  niche. Many people will have seen the multiple business directory pages ranking on the first page. The eyes of the searcher are shared between all of the businesses on the page. However, I am talking about the actual content page that is created about your business and linking to it. When these pages are created the way Google has requested, it is these pages that rank highly on Google, not the directory pages. Although the page that appears in the results is not on your domain, only your business benefits from it. ranking multiples pieces of content on different trusted domains push your competitors' website of the first page off Google. Can you imagine what this would do your business if all of your competitors had been removed, Their websites will be very difficult to find on the second page. Meanwhile, every price of content on the first page will be unique pieces of content that Google will love, on trusted domains that Google already loves. It will be keyword focussed and people will engage with it. As you look at the SERPs page it will have a look of your business because the images and videos will give the first page a branded look for your business.


Facebook Pages

Our comprehensive service will help you set up your Facebook business page so that Google will love it as well as Facebook. Google is only likely to rank one Facebook page on the first page of Google for the same search term as the website. Although we have seen a facebook page and a high quality piece of facebook content appear on page one together with the website. Your twitter profile can also be optimised and can potentially rank as well. The trusted domains that google is looking for social signals from are the most important and are also the most likely to rank when optimised correctly. Remember we guarantee that if you order our Total domination package, you will end up with more pieces of content about your business and linking to it appearing on page 1 than all your competitors put together. Also remember that our aim is to remove all of your competitors websites from the first page. Either way, no one else is offering this at all at the moment. It is still important to get likes, comments and shares from real Facebook users, but you will definitely find it easier once your Facebook page is ranking on page 1, You can then post content that is relevent to your business without worrying about the right way to create your posts. The only important thing is not to dilute the keywords, or the actual subject of the posts you create. If you create posts about the weather or TV shows, or sport on a Facebook page about a business that has nothing to do with those things this can seriously weaken the SEO of your Facebook page. your facebook business page is very different to your personal profile, you can post all of your personal posts on your personal profile. It is good to post  quizzes or surveys if it gets people to engae with your Facebook business page but be careful that the content is actually about a subject related to your business or you could find it slipping down the rankings. Maybe you have never thought about your Facebook pages ranking on page 1 but if you have not, it's time to check whether any of your competitors are ranking page one with their Facebook Business page. Even ifthey have don't wory because we will have enough information to target beating them in all departments, so that your content will overtake them. The aim of the work you do is to rank content on your social media pages and the directory pages alongside your business website and your images and video, so that your competitors or most of them should not even appear on page one.

Barrhead SEO

Other Social Media

Other social media platforms can have an enormous effect on your search engine optimisation. These can include Twitter, Pinterest, Linkedin and others. Google loves these websites and if you can create the right type of content, in the right way, then this content can also rank on page one. Plus the boost that linking from these platforms gives your website can be huge too. I do not do any kind of backlinking that isn't building content on trusted domains. I have never needed to. Concentrating on building on trusted domains actually creates what I call super content. This super content ranks on Google for the same terms so it has an even bigger boost that it passed on to your website. No longer is backlinking about the quantity of links you have but it is now the quality that is important. The other benefit that social media sites can give you is that people  on the social media sites can see you too, but optimising the content you create on those sites can increase your visilbily, on the social media websites too. As our service is a comprehensive search engine optimisation service, we are optimisating all your content, not just your website. You will still have to encourage people to share your facebook posts, comment on them and to like both your posts and the Facebook business pages too. That's the engagement part that Google was looking for, but optimising the content makes it easier for people to engage with this type of content. It will certainly make the content more visible, so that more people can find it. The best thing about social media is that once a user has liked your content, they ill be able to see your new content when you post it. You will be able to post your business news, and special offers that they may like to take you up on. It's like having a mailing list where you can communicate with your business's fans and encourage them to buy more from you. If your facebook page or other social media content is not set up correctly and optimised to appear higher on Google and higher on Facebook too, you could be missing out on traffic, fans and even customers who could be buying your products and services. It is said that more than 3 billion people use social media, on a monthly basis. This kind of interaction with customers and potential customers has to be part of every business' marketing strategy. Getting people to engage with your content can be difficult but on facebook, as well as other social websites the culture is to like, comment and share the content to your other friends and connections. So Social media sites should not be ignored, as they can be a powerful marketing tool.


Before I had my heart attack, I had ranked the previous website that I had built for this niche at number one, and had ranked multiple other pieces of content on trusted domains like social media, directories and images and videos. It was a true take over of the niche with no other businesses having any content on the first page. Now, that I am healthy again I am busy building this new website and it will be interesting to see how I am able to rank this brand new website. Watch this space, It was the beginning of June 2020, when I started to build this new website, so it normally takes a good few months to rank a website.

When I came back and researched the niche, I was surprised to discover that it was still a total takeover of the niche, with no actual websites of SEO experts ranking on the first page, and all of the content was pages I had created on social media, directories, images ad videos. you can see from the screenshot of the search results that the images and videos had given the results a branded look for this business.

This does beg the question do we really need a website at all. We have removed the competition and people can contact us from all the other pages. However, I still believe that a website gives credibility and while we can still optimise a business to rank at number one, I still will. I no longer have the login details to some of the directories and social media sites so I may have to create new properties in order to get the linking boost from those sites to rank at number 1.

All search engine optimisation is just creating content that people will engage with, content that Google will know exactly what subject the website is about and where to rank it. Some SEOs don't even try, imagine if the place Google wants to see a keyword actually said "Services" how could you possibly expect anybody to find your business from the word services. This is happening all too often, sometimes when the business owner creates the web pages, or attempts to optimise them, but increasingly professional SEO experts don't seem to know how to optimise a webiste and you find meaningless words used as keywords or sentences so long no one would ever search for them. Anybody who tries to optimise a website without being up to date with all of the latest practices will run into problems, whether that is the business owner or whether it is a professional SEO, the results will be the same. Our strategy is designed to get your business to dominate the first page of Google not just appear on it. It is time to stop thinking about appearing on page one and to start thinking about owning it.

Start by contacting us and requesting a report on the current grade of SEO on your website and a competitor analysis report, so that we can find out everything about your current SEO and the current SEO for your major competitors too. It's free and there's no obligation

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Barrhead SEO

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